When you visit many websites, you will surely notice that there numerous banner advertisements displayed on most pages. If you are a newcomer to the scene, you will surely think that a website must either be owned by a big company or that the website is popular that they can get many advertisers. It is also true when you watch a TV show or when you scan a magazine or newspaper.
The truth on this, anybody with a website or blog can get advertisers. Yes, it's that easy.
For some famous websites, they are being contacted by some companies who offers them to advertise on that particular site, but you can get advertising revenues even if you are just starting out and even your blog or website is still unpopular.
The easy way to do this is just to join as an "affiliate" of various sites that offer such business opportunity for everyone. You can join a site like this either directly, or through an affiliate network. An affiliate network is simply an intermediary where you can select from a variety of advertisers.
Earn on Pay Per Impression (CPM)
With CPM, you will be paid according to the number of times the Banner Ads is displayed or viewed on your blog or site. The amount you earn is typically calculated based on the number of thousand impressions of the banner (impressions are the number of times the banner is displayed or viewed or visited). For example, $5 CPM means that you get paid $5 for 1,000 displays of the banner. In general, the amount paid is usually small, but it is easy to earn since every time a visitor loads the page, you earn. Needless to say, this method will allow you to automatically earn more if your site attracts a lot of visitors or if you have a high traffic blog or website.
Earn on Pay Per Click (PPC)
You will also be paid per click, with this you will be paid when visitors click the advertiser's banner on your blog or website. The amount per click varies depending on the advertisers on your blog or website. The amount paid is usually higher than the pay per impression scheme. Whether you get a high conversion rate here depends on the banner (whether it attracts people to click it), although in general, it has a higher conversion rate than the pay per sale method. A high traffic site will probably enjoy a higher click rate than a lower traffic site, although you will probably get better results if your banners are carefully selected to suit the target audience of your site.
Earn on Pay Per Sale, Lead or sign-up
In some cases or affiliate programs, you will be paid per sale or lead. But probably you will get the highest payment rates with this method, it has the lowest conversion rate of the three schemes. You will only earn if your visitors click through the banner and either purchase an item from the advertiser or take some other prescribed action (e.g., sign up for a service). Like the Pay Per Click method, you get much better results if you carefully select your advertisers to suit the target audience of your site.
There are some ways also to improve your website traffic and the ads being posted on your blogs or website. Make sure you will be consistent with the post you make.
In general, to avoid wasting resources in issuing checks for very small amounts, advertisers will usually accrue the amount owing to you until it reaches a certain level (such as $10, $25, $50, $100 or more) before they pay you.
